What's our story?
Sports Entertainment Network is a multi-platform content and entertainment group delivering compelling content that leverages and ignites the passion of sports fans around the country.
Our ability to meaningfully customise, integrate and localise brand stories across our multitude of touchpoints is what sets us apart and ensures our brand partners achieve deep and enduring connections with the audiences they seek to reach. Our commitment to create bespoke communications for each specific market is also unique and ensures our content is always presented with a passionate parochial lens.
In addition to our owned radio stations around the country, we are the largest syndicator of sports radio content across Australia. Our commentary teams broadcast all the live action from Australia’s favourite sports via our shows: AFL Nation, NRL Nation, Big Bash Nation and Football Nation while our associated sports-talk shows such as Sportsday, Off The Bench, Reel Adventures, The Driver’s Seat are enjoyed by audiences right around the country.
We produce live and pre-recorded TV programs from our state-of-the-art studios in Southbank as well as end-to-end live sport coverage for broadcasters including Nine, Seven, SBS, Fox Sports and ESPN.
Digital
Our national radio broadcast footprint is underpinned by our fast-growing digital platforms – with our SEN App and sen.com.au the go-to destinations for live streaming, all the breaking sports news stories and match results as well as on-demand show podcasts, and more.
1.6M unique digital users per month
2.1 million monthly audio streams
5.2 million monthly podcast listens
2022 monthly averages
Talent-led
Just as every sports team has its star players, Sports Entertainment Network boasts some of the biggest names in sports broadcasting including Gerard Whateley, Matty Johns, Andrew Voss, Caroline Wilson, Bryan Fletcher, Katie Brown, Patrick Dangerfield, Malcolm Blight, Kane Cornes, Daisy Pearce and many more – allowing brand partners to align their message with sport’s most influential and authoritative agenda-setters and opinion-leaders.
Radio Assets.
A core part of our business is radio, where we draw on a team of expert talent and producers to broadcast hundreds of hours every week. Our radio footprint delivers to the whole of Australia, providing a simple, turnkey solutions for clients. We can deliver state-based solutions as well, with individual programs produced for each state, delivering a parochial and relevant message to each audience.
Our SEN network of 24/7 sports radio stations deliver round the clock coverage and brand exposure to passionate sports fans, while our SENTrack network is Australia’s newest independent specialist racing radio service – tailored for casual and serious punters alike across thoroughbred, harness and greyhound racing.
We are a proud rights-holder for all the major domestic and international sports and our live coverage of AFL, NRL, test and Big Bash cricket, tennis, golf, A-League and more is syndicated across our own SEN network as well as broadcast partners around the country.
We also produce several specialist shows such as Reel Adventures featuring AFL superstar Paddy Dangerfield – for fishing enthusiasts, and the Driver’s Seat for motorsport fans, plus many much-loved shows like the long-running Off The Bench and local Sportsday shows in each state.
TV Assets.
Our TV programs deliver a strong weekly audience and provides integrated opportunities within the program to promote key campaigns and retail messages in a targeted environment. TV programs produced by Sports Entertainment Network include The Oval Office, Footy SA & WA, Off The Bench and Women’s Footy.
We also have a state-of-the-art TV studio which features custom sets, green screens, and dynamic lighting. This asset provides Sports Entertainment Network with the opportunity to film high quality content for corporate videos, live streaming, and is the home base for our annual AFL Trade Radio juggernaught.
Events.
From the AFL and NRL Grand Final to Super Bowl, our Ballpark division offers exclusive access to client entertainment opportunities at any desired sporting event.
From major events, corporate suite and stadium experiences, inner sanctum dining experiences, national and international tours, conferences and incentive programs – Ballpark specialises in building tailored packages, events and activations – either integrated into your media package, or as a standalone hospitality or activation campaign.
Publishing.
In addition to our broadcasting and digital assets Sports Entertainment Network publishes the time-honoured AFL Record – which has not missed an edition since it rolled off the presses in 1912 – surviving world wars, floods, the great depression and even a pandemic!
We also produce Lifestyle 1 magazine – a must-read for visitors and locals to the Limestone Coast – delivered free to letterboxes each week.
Our Audience.
Work with us
Sports Entertainment Network is a diverse and growing business which celebrates people with experience from all over the media landscape. With offices across Australia, if you’re interested in a career at Sports Entertainment Network, keep an eye out for our recruitment ads or drop us a line at: careers@sen.com.au and tell us why you’d make a valuable addition to our team.